CUSTOMER EXPERIENCE RESEARCH
Stop guessing
why your
customers
leave.
I'm Sandra.
I dig into how your customers really behave,
find the reason they leave,
and give you a prioritised 30-day plan to keep more of them.
FREE GUIDE
One real conversation tells you more than a hundred survey answers.
The fastest way to understand your members is to ask one of them the right questions. This free guide has the exact five questions to ask over DM or email, in the order that gets people talking honestly.
You will hear, in their own words, why they joined, what almost made them leave, and what keeps them paying. That is where your next fix comes from.
WHO I AM
Sandra Choles
I grew up in Colombia and now live on the Gold Coast with my family. I spent years in software engineering and UX research, watching teams make big decisions on gut feel when the answers were sitting right there in how people behaved.
Now, I bring that research discipline to membership and course owners. Small businesses deserve the same clarity the big companies pay fortunes for.
I work school hours and keep afternoons for my kid. I built my business that way on purpose, and I will probably tell you to protect your time too.
WORK WITH ME
Two ways I can help you understand your customers.
OPENING DOORS SOON
Your Customer Blueprint
A group program where you learn to run your own customer research, with me guiding you every step of the way. You finish knowing exactly why members stay or leave, and what to do about it.
1:1 COACHING PROGRAM
The Intensive
An eight-week engagement where we study together how your customers actually behave, talk to them properly, and hand you a prioritised 30-day action plan. Built on evidence, ready to use.